Aqua Net worked with the Three Stooges to make an advertisement about its hair spray in a fantastic marketing move. It’s a well-known truth that ladies in the 1960s who utilized hair spray sought The Three Stooges for guidance and inspiration. The Stooges were renowned for their beautiful heads of hair, which they accomplished with the liberal use of bear grease, further sealing their reputation as specialists in hair care.
The business selected the word “Net” to recommend the item’s ability to keep hair in place, much like netting. Together “Aqua” and “Net” formed an incredibly efficient marketing message that was tough to withstand.